Retailers are on a look out now as credit card scammers keep emerging. This new trend has spread like wild fire, leaving most business to ask for identification at the swipe of every card. The average scammer usually walks in with a third party card and try to purchase multiple gift cards. Then, in turn use them to buy merchandise. Macy’s and other stores caught on to this sly move and now customers are limited to the amount of gift cards they can purchase during any one transaction.
Earlier this year a couple was arrested in Kings Plaza shopping mall after they were caught in a $100,000 credit card scam and identity theft. The suspect was caught on camera six times receiving the lifted gift cards from his girlfriend. When the Kings plaza authorities became suspicious of the couples action, they called the police.
Retail stores now have to be on a look out as the issue becomes more prevalent among them. Customers are now being secretly watched for any suspicious activities.
According to an article in the New York Times, “The issue is more acute in the United States because of the delay in adapting technology more common in places like Europe, which make counterfeiting cards more difficult,” said Al Pascual, director of fraud and security for Javelin Strategy and Research.